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Hydroponics Central — Built, Written & Live

Designed, built, and launched Hydroponics Central — "Your Hub for Everything Hydroponics." A full Next.js content platform covering soilless gardening from beginner guides to DIY builds. I wrote every article, built the whole stack, and own the SEO strategy.

Client:Personal Project
2025
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1,000+ newsletter subscribers • 12–15 min long-form articles • Live on Vercel

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The Challenge

Most freelancers claim they can build and write. I wanted a live, verifiable project that proved both — something a potential client could actually open, read, and judge. The hydroponics niche was deliberate: specific enough to rank, with a real audience actively searching for answers.

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The Solution

I built the platform on Next.js, deployed to Vercel, and handled everything from the architecture to the newsletter integration. The content strategy was built around topic clusters — beginner guides, DIY system builds, crop-specific growing data — with every article researched and written by me. Articles average 12–15 minutes of reading time with real data and practical takeaways.

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Results

  • Built and launched a full Next.js content platform from scratch, deployed on Vercel
  • Grew to 1,000+ newsletter subscribers organically
  • Published long-form articles averaging 12–15 min read time with genuine how-to depth
  • Covers DIY builds, beginner guides, crop data — content that earns links and return visits
  • A living proof-of-concept: one person who can ship the product and fill it with content that works
Skills used
Next.jsContent StrategySEOLong-form WritingVercel

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